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Jake Lord Play It Safe Foundation fundraising basketball games are back Friday

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JAY — The Jake Lord Play It Safe Foundation will host its basketball fundraiser Friday at Spruce Mountain High School.

The Jake Lord Play it Safe Foundation was founded in 2012 in memory of Jake Lord, a star athlete and Jay native who took his own life at the age of 18 after enduring multiple sports related concussions.

This will be the foundation’s 11th annual fundraiser and its ninth basketball event, Jenna Lord Winokur, Jake’s sister, wrote in an email Saturday. “For the past two years we were only able to host online fundraisers due to the pandemic,” she noted.

At 2 p.m. the girls middle school teams from Spruce Mountain and Mt. Blue will compete followed at 3:30 p.m. by the boys from those schools. At 5:30 p.m. Spruce Mountain High School boys will take on Buckfield. At 7 p.m. the SMHS girls and Camden Hills will compete.

The event will also feature 50/50 and other raffles, food items to purchase and a football toss to try to win a Christmas tree, Winokur wrote. “This year, LEAP has donated a very generous raffle item for the event, but I have resumed the planning,” she added.

In 2019 LEAP and SMHS Athletic Director Marc Keller organized the fundraiser after Jake’s father, Larry Lord was critically injured in a propane gas explosion Sept. 16 at the LEAP central offices in Farmington. Lord served as maintenance supervisor.

“The foundation purchased updated helmets for AYS (Area Youth Sports) football players,” Winokur wrote. “We were pleased to have the opportunity to help keep our youth athletes safe. This was a donation from the JLPISF of nearly $10,000 in equipment to AYS.”

“The mission of the JLPISF is to promote safety in youth sports and to increase public awareness of the impact of concussions on the mental health of athletes,” Winokur wrote. “With the continued support of the community, we are able to provide the support needed to help keep our youth athletes safe.”

For more information or to donate to the Jake Lord Play It Safe Foundation please visit or email [email protected].

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